Contrasting other major industries, the construction sector has remained mostly static in terms of efficiencies and productivity gains as the way we build has not substantially changed over the past decades. Construction is also one of the least major digitized industries, further contributing to the problem. Across US cities, all these drivers combined with labor shortage and rising cost of building materials ultimately translate into high price tags and rentals for homes, thus creating a housing affordability crisis throughout the country across most income strata. The crisis is also fueled in part by high demand for homes particularly by millennials, baby boomers ageing in place, scarcity of urban land, and an anti-development stance by some citizen groups. On the other hand, there is an urgent need to conserve energy and minimise carbon emissions from buildings and a growing need for spatial environments that improve physiological and mental health of occupants. Industry fragmentation and slow evolution in the architectural business model tied to project delivery means pulls the client and stakeholders into a long and inefficient design and construction process. Industry professionals are also affected by low profit margins.